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Taking Control of Your Online Brand


We live in a digital age, which makes it quick and easy to access or post almost anything on the internet. This has made life more convenient, but there can be downsides as well.

While we work and play in the real world, there are versions of ourselves living online: our status updates, photos, and comments. When you’re in the midst of a job search, employers often look online to get a sense of your personality and alert themselves to any red flags. Is your collection of digital fingerprints—your “online brand”—up to the task of getting you a job?   (more…)

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